Book advertising for authors

Apr 15, 2017 over the last few months there have been numerous alli discussion threads on the merits and demerits of facebook advertising, and the sharing of what authors have found that works and doesnt work. Deb potter has put together a very useful compendium of strategies for fiction and nonfiction authors alike. Goodreads advertising where book lovers come to play. That said, some authors have reported having success with product display ads, so ill discuss how to set up both. We are experienced book marketing professionals who have been working with authors and publishers for years.

Are you an author who wants to promote your book with facebook ads. Since 1997, the company has promoted thousands of books in every genre from selfpublished, firsttime authors to traditionally published household names. Amazon book advertising for authors news book ad report. Authors sell more books on amazon with book ad report. Book marketing services book promotion services bookbaby. All self published authors know that finishing your book is only part of the battle. Over two million copies later, his story is not only one of emerging author success, but one demonstrating the value of amazon advertising. If you havent set up an amazon advertising account for this. Marketing your book for selfpublishers and indie authors. The lower the acos, the better performs your ad campaign and the more money you make. Some of the best book promotion sites for 2019 are listed here. These advertising solutions are currently available to kindle direct publishing kdp authors and books vendors with a retail relationship. Amazon gives you the acos as a measurement of the performance on your ads.

List books that have been published in the last 30 days. Advertising book goodies connecting readers and authors. Authors from all genres are seeing sales by advertising their books on social media platforms like facebook and instagram. Smith publicity is the most experienced book marketing and book promotion agency in the industry. In this guest post, indie author eliot peper explains how he tried it out, and what the results were. Well help you tap into these huge user bases with your own targeted ad campaigns. Using amazon kdp ads to sell your ebook on amazon jane friedman. Facebook provides the perfect advertising platform for authors because it allows you to target very specific categories of people. Advertising for authors with mark dawson the creative penn.

Note make sure to read the rules for posting listed in each forum. Ive read this book several times and must agree with the critics that this is one that every ad man must have in their library. Yet some authors, including unknown ones, will buy a billboard or ad page in the book section of a newspaper. Book ad report gives selfpublishing authors practical, precise and meaningful ad and sales charts over a chosen time frame. Book advertising overview for authors paid ads smith publicity. This list includes notable authors of books on marketing andor advertising. Shes made a sincere effort to keep up with amazons everchanging ad placement criteria. Paid options include the ability to be promoted to. The terms marketers and advertisers encompass a vast number of fields and individuals. The other advantage is that it is easy to test and scale.

Book marketing services book marketing company authoramp, uk. Amazon advertising for kdp authors in 2019 chrismcmullen. Book marketing for authors book advertising smith publicity. We think one of the best ways to start bringing in book sales is through advertisements, and. Special ads highlight your free book days kindle, smashwords and other platforms. Advertising solutions for books amazon advertising. Not only will this blog post explain what amazon advertising is, but it will also give you tips on successful strategies for this ad platform and provide you with a detailed walkthrough of the website. Her discussion of relevance is a mustread for anyone advertising on amazon. Jun 04, 2019 for a written guide on amazon ads for authors, we encourage you to keep reading for written word medias very own howto post. The bargain booksy feature gets your book in front of our audience who loves to buy books in your genre, the best way to boost sales. The list is organized in a very specific order the sites at the top of the list have the most traffic while those. Facebook advertising has been a success story for many authors. The 4 best types of facebook ads for authors andrea vahl.

In fact, facebook is able to turbocharge all of your longterm author efforts building a mailing list, driving traffic to your website and learning all about your fans. Bookbub is the gold standard when it comes to finding new readers, and they provide some of the best author resources in the business from guides that will help you launch your book to inspirational marketing tips to clever calculators and its all for free. Advertising on amazon via amazon marketing services is not new, however, it is still, largely, an untapped resource for authors. Bookbub is the golden standard of advertising that many indies swear by. Author ad network connecting authors to sites that. Free advertising opportunities for christian authors here is a list of some of the ways you can promote your book. Mar 20, 2017 its a crowded book market, and even if you have a quality product with a great cover, you still need to get attention for your book somehow. Social media advertising can be a powerful tool for selfpublished authors looking to promote their books and build readerships. How to sell more books with amazon ads for authors written word.

Many selfpublished authors have no interest in sales, advertising, or business in general, as they tend to be altruistically artistic. Click promote and advertise under kindle ebook actions or paperback actions. Authoramp specialises in helping authors and publishers costeffectively enhance their online presence and increase exposure for their books via a mixture of digital pr, email marketing. Certainly thats the easiest way to use facebook ads. List of marketing and advertising authors wikipedia. While writing tends to be a solitary endeavor, marketing is the process of. With the way product display ads are set up, thats difficult to do.

Facebook ads for authors ads for authors promote your book. A benefit of book advertising is the ability to control what is shown to readers and viewers. Work with a book marketer to replicate their success. Click each title below for more information new releases. This book is simply a marketing classic and is considered by many to be up there with the likes of scientific advertising and ogilvy on advertising. Facebook advertising makes the entire book marketing process a whole lot easier.

Also offers a specific ability to promote box sets. In general, very targeted, mostly online media buys are best to achieve a positive return on investment. Most of these book promotion sites use email marketing to send a message about your book to their list of book readers. Jan 03, 2017 the key to successful book advertising is to fail oftenthat is, you need to find out what doesnt work quickly and move on to a more profitable strategy. Free advertising opportunities for christian authors. Thanks to the kindle boards, we discovered 15 places where selfpublished authors can promote their work for free. It can be overwhelming to know what is going to be most effective. Riddle spent two and a half years writing his first novel, the atlantis gene. Over 100 websites offer book promotion services that can help you sell more books. Scroll down to the form below for our top of home page advertising. Authors though, constantly wonder how to advertise and promote an ebook on facebook, the reason why i decided to create this guide for you. Facebook and amazon advertising has allowed many authors to vastly grow their audience and sales. Select a marketplace for advertising from the dropdown menu and click create an ad campaign.

How i failed at promoting my novel with amazon advertising. Whether youve published one title or thousands, amazon offers unique advertising solutions for the books category through amazon advertising. Jan 09, 2019 amazon advertising via kdp as of 2019, amazon modified how their advertising campaigns work, so this seems like a good time for a new article about how to use it. I started using amazons advertising feature several years ago, when it was first introduced to kindle direct publishing kdp. Promote your titles alongside similar books and authors.

Amazon advertising opened up to all authors who publish on amazon in dec 2016, and ive been trying them out with some success. Advertising solutions for kdp authors amazon advertising. Cheap book advertising for indie authors writing by the. You can even advertise your book directly to the very readers. Goodreads is a social media site built exclusively for avid readers and the authors who love them. It shows you all the relevant marketing campaign data, so you can improve your ad campaigns, see progress over time, and sell more books with less spending. I do know that most authors find book advertising to be about the equivalent of setting fire to their money. How to promote your book on amazon advertising your book on. If you are looking for the biggest discount on advertising multiple books or for multiple weeks on our home page or bargain book featured books check our our book promotion prepay options. One of the most effective ways to promote an ebook is to harness the power of established book promotion sites and tap into their readership.

Your book will also be promoted to the following readers not authors across social media. Your book must be free in order to qualify for a freebooksy feature. Book advertising overview for authors paid ads smith. Each day, authors and publishers hire smith publicity to help their work become part of the news. And those authors cant understand why the rest of us struggle so much. Ebook booster advertises your book which must be priced at 0.

Your book will be posted on the date of your choice. Both book marketing and advertising can be portions of broader publicity campaigns. How to sell books in 2019 david gaughran book advertising. Ads that sell books can appear in digital and traditional media. Your book post will stay live on the bookgoodies site for 1 year. How to sell more books with amazon ads for authors written. Basically, for an ad to work, the people youre targeting need to see it something like seven times before it sinks in and they begin thinking about checking out what youre advertizing. For book authors using the amazon advertising system, the acos is the critical number you need to know, in order to determine if your ad campaign is successful. While facebook ads for authors are becoming increasingly.